Bud Light + BuzzFeed

Giant Pain by Number

To support Bud Light's giant Pac-Man Super Bowl commercial, our team built a giant paint by number billboard and filled it in with paint-filled water balloons. This experiential stunt was a first for BuzzFeed and the post documenting the event was a spot on interpretation of the brand's 'Up For Whatever' messaging.

Role: Creative Director

Team: John Urquhart, Aubree Lennon 

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