Porsche + The Atlantic

Why We Drive

To promote the launch of Porsche's 2017 sports models, we captured three stories depicting what it feels like to drive one of these iconic vehicles. Three Porsche enthusiasts described their visceral experiences with Porsche, and VR artist Wesley Allsbrook recreated their experiences with 3D illustrations using Google Tilt Brush. We paired our three original films with interactive 3D models, downloadable assets, and behind-the-scenes photography into one immersive web experience. See it live here.

Florence Walker

A writer unleashes her imagination in the South of France.

Mo Ali

A business strategist learns to loosen his grip on logic.

Michael Ardelean

A design-minded essentialist seeks balance in the canyons of Los Angeles

Role: Creative Strategist

Team: Emersson Barillas, Sarah Sherman, Jeremy Elias, Michael Monroe, Devin Rochford, Even/Odd Films,

Awards:  Cannes Lions Shortlist, Digital Craft

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Jolly Rancher